The Helichrysum genus encompasses approximately 600 species of flowering plants, often recognized by common names such as strawflower, everlasting, and curry plant. These plants are appreciated for their unique, papery, daisy-like flowers that retain their color and shape long after being dried. Many species, particularly those with silvery-green foliage, offer a distinctive texture and a strong, aromatic scent. Helichrysum italicum, for instance, is reminiscent of curry spices. This genus is generally hardy, thrives in various climates, and is a low-maintenance choice for both novice and experienced gardeners.
Essential Environmental Needs
Cultivating a healthy Helichrysum plant requires maximizing sun exposure, as these plants need a minimum of six to eight hours of direct light daily. Insufficient light results in stretched, leggy growth and diminishes the intensity of the aromatic oils. Reflecting its Mediterranean origins, the plant prefers arid conditions. Helichrysum is drought-tolerant once established, and the primary mistake in its care is overwatering, which rapidly leads to root rot.
Watering should only occur after the soil has dried out completely between applications, a frequency that may be as infrequent as every 7 to 14 days during the summer. Superior soil drainage is essential for this plant’s survival, making a sandy, gritty, or rocky substrate the ideal composition. The plant performs best in nutrient-poor to moderately fertile soil with a neutral to slightly alkaline pH, generally between 6.0 and 7.5. Many Helichrysum species are tender perennials, thriving in USDA Hardiness Zones 8 through 11, although some varieties are treated as half-hardy annuals in cooler regions.
Establishing and Maintaining Growth
When planting Helichrysum outdoors, wait until a few weeks after the last expected spring frost to ensure warm soil temperatures. Proper spacing promotes air circulation; smaller varieties need about 8 inches and larger ones up to 16 inches between plants. Ensuring the root ball is set into a well-draining environment, perhaps by amending the bed with coarse sand or grit, establishes a strong foundation for future growth.
Active feeding is rarely necessary, as this plant thrives in less fertile conditions, and excessive nutrients encourage weak, leggy growth. If the soil is exceptionally poor, a light application of a balanced, slow-release fertilizer in the spring is sufficient. Pruning and deadheading manage the plant’s shape and vigor throughout the growing season. Pinching back the tips of young plants encourages lateral branching and a denser, bushier habit. Removing spent flowers (deadheading) helps maintain a tidy appearance and can prolong the blooming period.
Managing Common Issues and Seasonal Adjustments
Helichrysum exhibits resistance to common pests, largely due to the aromatic compounds in its foliage. While generally pest-free, the plant can occasionally be targeted by aphids or whiteflies, which can be managed with insecticidal soap if infestations become noticeable. The most significant threat to the plant’s health is fungal root rot, which occurs when the plant is kept too wet.
Root rot manifests as wilting leaves and soft stems, and it is a direct consequence of inadequate soil drainage or overwatering. Protecting the plant from winter wetness is as important as protecting it from cold temperatures. In regions where the plant is not winter-hardy (below USDA Zone 8), it is often treated as an annual. Container-grown specimens should be moved indoors before the first hard frost. Bringing the plant into a cool, bright location for the winter allows it to survive the season, ready to be moved back outdoors when temperatures consistently remain above freezing.

