WS-23 is a synthetic cooling agent developed to produce a clean, refreshing sensation. It belongs to a class of compounds not derived from menthol, distinguishing it from traditional cooling ingredients. The compound delivers a tactile feeling of coldness on the skin or in the mouth without imparting the strong minty flavor or aroma characteristic of natural counterparts. This unique profile makes WS-23 valuable for various industries seeking to enhance product experiences without altering the intended taste or scent.
How WS-23 Creates the Cooling Sensation
The cooling effect of WS-23 is not caused by any actual drop in temperature, but rather by simulating a cold stimulus at a cellular level. This simulation occurs through the activation of a specific protein receptor found in the nerve cells of the skin and mucous membranes. The protein responsible is the Transient Receptor Potential Melastatin 8 (TRPM8) receptor.
WS-23 acts as an agonist, meaning it binds to and activates the TRPM8 receptor. When the compound binds to the receptor, it causes a conformational change that opens the ion channel. This opening allows an influx of ions, which generates an electrical signal in the sensory neuron. The brain interprets this signal as a feeling of coldness, effectively tricking the nervous system into perceiving a temperature drop that has not physically occurred. This chemesthetic action is localized to the area of contact, providing a targeted, smooth cooling sensation.
Why Industries Choose WS-23 Over Menthol
WS-23 offers significant advantages over menthol, particularly in applications where flavor neutrality is paramount. The most notable distinction is that WS-23 provides its cooling effect with virtually no accompanying taste or odor, allowing formulators to add a chill without a mint flavor. This “pure cooling” characteristic makes it ideal for non-mint products like fruity beverages, confectioneries, and delicately scented cosmetics, where menthol’s strong flavor would be undesirable.
The synthetic nature of WS-23 also lends it superior chemical stability compared to natural menthol. It exhibits lower volatility, meaning it evaporates at a slower rate, which contributes to a more sustained and long-lasting cooling experience for the consumer. Furthermore, WS-23 can withstand high temperatures, remaining stable even when heated up to 200°C. This thermal resistance is a benefit in the food manufacturing industry, where ingredients must endure processing methods like baking. The cooling sensation produced is also often described as smoother and less irritating, avoiding the harsh, stinging, or numbing feeling associated with higher concentrations of menthol.
Health and Safety Considerations
The health and safety profile of WS-23 is a subject of ongoing evaluation, particularly as its use has expanded into new product categories. For oral consumption, such as in foods and beverages, WS-23 is often classified as a flavor ingredient, and in some jurisdictions, it has a Generally Recognized As Safe (GRAS) status for certain food uses. However, the available toxicological data suggests that long-term safety, especially with repeated exposure, requires careful consideration.
Animal studies on oral administration have established a No-Observed-Adverse-Effect-Level (NOAEL) for WS-23, with higher chronic doses showing potential for adverse effects on organs like the liver and kidneys. The primary regulatory gap concerns inhalation exposure, as WS-23 is widely used in vaporized products like e-cigarettes. Regulatory bodies, including the Food and Drug Administration (FDA) and the European Food Safety Authority (EFSA), are actively assessing the long-term effects of inhaling this class of synthetic cooling agents. Some research has indicated that exposure levels in certain inhaled products may exceed safety thresholds established by health organizations, raising concerns about potential organ toxicity. The difference in regulatory standards for food ingestion versus inhalation highlights the need for more comprehensive, long-term toxicological studies to fully understand the safety implications of WS-23 in all its applications.

